TikTok, with an estimated 113 million U.S. users by 2025, is a major player for creators, brands, and influencers. It offers a chance to transform your creativity into money. We will show you how to make money using TikTok’s tools and features.
There are many ways to earn on TikTok. You can join the TikTok Creator Next program, get into affiliate marketing, or sell merch. TikTok’s cool features help creators make the most of their content’s success.
Key Takeaways
- TikTok has 113 million users in the U.S., offering vast monetization opportunities.
- Creators can join the TikTok Creator Rewards Program for earnings ranging from 2¢ to 15¢ per 1,000 views.
- Affiliate marketing and merchandise sales are effective ways to generate income on TikTok.
- Virtual gifts and tips from followers provide additional revenue streams.
- Collaborating with brands through the Creator Marketplace can yield higher engagement rates.
Introduction to Making Money on TikTok
Welcome to the world of TikTok income opportunities. TikTok, with its billion users worldwide, opens many doors for earning. This TikTok monetization introduction will explore different ways to use your creativity and followers to make money.
TikTokers with 100,000 followers can earn $200 to $1,000 monthly from the TikTok Creator Fund. For those having over a million followers, the earnings range from $1,000 to $5,000 each month. The new Creativity Program Beta by TikTok offers up to ten times more for videos over one minute.
Combining various revenue streams is key to a good monetization strategy. Let’s look at the options:
- Brand Partnerships: Work with famous brands. Top influencers can earn $100,000 to $250,000 for each post.
- Selling Merchandise: Sell your merch directly to your fans to build your brand.
- Live Gifts: Get virtual gifts from live video audiences that can turn into cash.
- Ad Revenue: Make money from video views by joining TikTok’s Creator Fund or using in-feed ads.
- Affiliate Marketing: Earn commission by promoting products in your posts.
- Crowdfunding: Use sites like Kickstarter to fund your creative projects.
Even smaller influencers find their place on TikTok. Creators with 100,000 followers attract big brand deals. But those with fewer followers also earn $50 to $200 for sponsored posts. TikTok users often give tips to creators they appreciate.
Brands look for creators with 100,000 views over the last 30 days who have an active community. It’s important to build a strong bond with your audience for steady earnings.
This approach to make money on TikTok emphasizes the importance of creativity and connecting with your fans. Keep following as we explore more ways to maximize your earnings on TikTok in upcoming sections.
What is TikTok Creator Next?
In 2021, TikTok rolled out Creator Next. It is a set of tools for making money on the app. These tools reward creators for their great content and influence. Since TikTok was the top app in 2021, this program is key for those wanting to make money on it.
One key feature is LIVE Gifts. Creators get Diamonds for popular LIVE videos, which can be turned into money. Another feature, Tips, lets creators get money from followers. They can receive anywhere from $5 to whatever amount in thanks for their content.
The TikTok Creator Fund is another way to make money. It pays creators for how many views their videos get. They also look at how engaging the content is and if it follows the rules. This makes it a strong way for creators to earn.
“TikTok Creator Next simplifies brand-creator collaborations, with the Creator Marketplace facilitating connections between brands and creators for campaigns.”
The TikTok Creator Marketplace (TTCM) is also part of this. It lets creators work with brands. These can be either paid or for rewards. This helps creators find brands that share their values and reach more people.
To be part of TikTok Creator Next, there are some rules. Creators must be 18 or older. They need at least 1,000 views on their videos in the last 30 days. Creators should also post at least three times in the last 30 days. And they need a certain number of followers, which varies by region.
Join the TikTok Creator Rewards Program
The TikTok Creator Rewards Program offers a chance for creators to earn money from their videos. This program helps creators get paid more for their hard work. It also allows them to connect more with their viewers.
Eligibility Requirements
To join the TikTok Creator Rewards Program, you need to:
- Have at least 10,000 followers.
- Get 100,000 video views in the past 30 days.
- Be 18 years or older.
- Live in a country where the program is available, like the USA or Japan.
- Follow TikTok’s Community Guidelines.
Benefits of the Program
Being part of TikTok monetization through this program has many perks:
- Earn significantly more than before.
- Get noticed more on TikTok.
- Create longer videos for a bigger audience.
- Build a loyal group of followers with different types of videos.
Steps to Join
Here’s how to start joining TikTok monetization via the Creator Rewards Program:
- Make sure you meet all the needed criteria.
- Apply using the TikTok app in your profile settings.
- Wait for your application review, which takes about 3 days.
- After getting approved, focus on making qualifying content and watch your progress.
- Keep an eye on your earnings and appeal within 30 days if needed.
Make Money on TikTok with Affiliate Marketing
Affiliate marketing is a great way for TikTok creators to make money from their videos. With over 1.6 billion people on TikTok and lots of daily activity, using affiliate marketing can really pay off. It can turn fun videos into a source of income.
How Affiliate Marketing Works
In simple terms, TikTok affiliate marketing lets creators promote products in their videos. They use direct links for these products. Then, they get a commission for every sale made through these links. With 47% of U.S. users buying products they see and 59% making spontaneous purchases, well-placed affiliate links can lead to big earnings. Plus, it helps creators make money and improves the shopping experience for their viewers.
Finding the Right Affiliate Programs
Finding the best affiliate programs is essential for TikTok success. Choose programs that fit your videos and what your audience likes. This makes your promotions feel natural. Also, with high engagement rates, especially for smaller accounts, picking the right programs is important. Creating good content regularly with these programs will help you earn more.
- Look for trustworthy affiliate networks like Amazon Associates or ShareASale.
- Check if the products match your video topics.
- Make sure the program has good commission rates.
TikTok is an excellent place for affiliate marketing. It offers tools and ways to link your other social media, helping you grow your affiliate efforts. This platform gives creators the chance to succeed in affiliate marketing.
Sell Merch on TikTok
Selling on TikTok is great for creators with a strong identity. It’s now more popular than Instagram and Facebook globally. With TikTok’s growth, merchandise sales have soared. This is a key way to make money, especially if your products match your audience’s interests.
Types of Merchandise You Can Sell
Creators have lots of product options for their TikTok fans. They cater to different likes and needs.
- Custom Clothing: Clothes are a big hit, especially t-shirts in the TikTok print-on-demand world. Hoodies, hats, and socks also do well.
- Accessories: Phone cases, pins, stickers, and temporary tattoos are favorites. They’re affordable and liked by many creators.
- Art Prints: Selling art prints is a smart move for artists, illustrators, and designers.
- Home Goods: Mugs, pillows, beach towels, and blankets are in demand. They’re mostly sold through print-on-demand services.
Using Print-on-Demand Services
Print-on-demand makes selling on TikTok easier. They handle production and shipping. This lets creators sell customized items without storing them first.
With these services, creators can promote their merch in fun ways. Sellfy helps set up an online store quickly. It has instant payouts and many payment options for a smooth experience.
TikTok merch sales grow with better engagement and community support. It’s perfect for creators wanting more revenue from their platform.
Go Live for Virtual Gifts
Going live on TikTok has become a great way for creators to connect with fans. They can earn through TikTok’s virtual gifts. These gifts from fans can turn into real money. Setting up successful live streams on TikTok can really raise your income.
Setting Up Livestreams
Before you can start earning, make sure your live streams are set up right. Your account needs at least 1000 followers, to be 30 days old, and in good standing. Stream at the best times for more viewers. Also, promote your streams to get people excited.
Engaging with Your Audience
It’s key to talk with your audience during live streams. Answering comments and questions makes viewers feel part of a community. Good video and audio keep people watching. Use fun polls or Q&A to keep your audience engaged.
Converting Gifts to Cash
Virtual gifts during your streams turn into coins. Then, you can change these coins into diamonds. You can trade diamonds for real money, where $1 equals 200 diamonds. Having regular live streams can grow a supportive viewer base. This makes earning a steady income easier.
Using TikTok virtual gifts and great live streams helps creators make money. This is a smart way to use TikTok’s features for your benefit.
Open a TikTok Shop
Opening a TikTok Shop can change the game for creators and entrepreneurs on TikTok. This platform has over 1 billion active users. This offers huge chances for selling on TikTok with easy in-app buying.
In September 2023, TikTok Shop kicked off in the U.S. It brought a new way for creators and brands to make money. To set up a shop, you need to be 18 or older and get approval, which takes a few days. You can then add products yourself, link to your store, or use an app.
The TikTok Shop setup makes buying easy, so users don’t leave the app. This matches how people already use TikTok and can boost sales. In its first month, 180K accounts earned over £3.9M. And one seller made £141,000 in a week in 2023. This shows how much you can earn.
Security is key for TikTok Shop. It uses safe payment platforms for checkout. Sellers should also keep their accounts safe with regular password updates and extra security steps.
To make money through affiliates, there are rules. You must be 18 or older, have at least 1,000 followers, and posted a video recently. This lets many creators join in and make selling on TikTok possible for them.
Create In-Feed Ads
TikTok in-feed ads are powerful for creators and businesses. They engage users right on their For You page. This format mixes sponsored content with regular posts well. Creating effective ads on TikTok needs a smart approach. It involves good visuals, targeting, and tracking your ad’s performance.
Using TikTok Ads Manager
It’s critical to use TikTok Ads Manager for a better advertising strategy. This platform offers various ad types, like video, Carousel, and Collection Ads. With TikTok Ads Manager, you can:
- Create dynamic and standard call-to-action options to engage viewers.
- Utilize tracking URLs through TikTok Pixel or third-party measurements to monitor ad performance accurately.
- Leverage ad previews that adapt based on user devices and network conditions for optimized display.
To set up an ad campaign, you’ll need to define your goals and audience. Then, set your budget and make your ads appealing. Adding a profile picture to your ad can also help represent your brand better. This might even get more people to click on your ad.
Targeting the Right Audience
Successful TikTok advertising strategies focus on finding the right audience. TikTok lets you target specific groups by demographics, interests, and behavior. This helps ensure your ad reaches the people most likely to be interested. Here’s how to target your audience well:
- Define your desired audience’s traits and likes when setting up your ad group.
- Make sure your budget follows TikTok’s tips, like having at least $30 daily for North America.
- Use different ad styles and calls to action to keep people engaged.
By targeting well and making content interesting, your TikTok in-feed ads can get better engagement and results. Using TikTok Ads Manager helps you make ads that truly speak to your audience.
Partner with Brands on Creator Marketplace
The TikTok Creator Marketplace is a great platform for creators who want to partner with brands on TikTok. TikTok’s user base is huge, with 1.92 billion users in 2023. It’s expected to grow to 2 billion by the end of 2024. This gives creators a big audience to reach with sponsored content.
To join the TikTok Creator Marketplace, creators need at least 10,000 followers. They also need 1,000 video views in the last 30 days, and must have posted three times in the last month. Once in, they get access to tools and chances to work with big and new brands.
The platform works in 24 countries, like the US, Canada, and the UK. This lets creators find brand partnerships that match their audience. Posting high-quality content regularly is key to staying influential on the platform.
Creators can earn between $5 and $2000 per sponsored post, based on different factors. The TikTok Creator Marketplace helps creators make money and work on various projects. This can improve their profile and audience reach.
Creators need 10,000 followers and three videos posted in the last 28 days to start. These videos should have a total of 100k likes. If they don’t get in, they can try again in 30 days. This offers them another opportunity to make money with sponsored content on TikTok.
Participate in the TikTok Creativity Program Beta
The TikTok Creativity Program Beta rewards creators for making longer, top-quality content. Joining lets creators earn beyond usual methods. This offers new ways to make money.
To join the TikTok Creativity Program Beta, creators need to meet some requirements:
- A minimum of 10,000 real followers
- At least 100,000 real video views in the past 30 days
- Be at least 18 years old and have a good standing account
This program focuses on longer videos for rewards. They must be at least one minute and have 1,000 views. Certain types of videos like Duet or Stitch, and others are not eligible for rewards.
“TikTok claims creators can earn 20 times more through this new program than before,” showing a big chance for bigger earnings on TikTok.
The increase in rewards is huge. Since September, creator income has gone up by 250%. The number of creators earning $50,000 a month almost doubled. This is all thanks to this new way of making money.
Creators in the Creativity Program Beta can see their earnings and stats on a new dashboard. This helps them know which videos make money and improve their content. This way, they can earn more on TikTok.
TikTok now uses a smart system to calculate rewards. This looks at where views come from, how people engage, and if interactions are real. This promotes true engagement and discourages fake tactics to get views.
From December, the Creativity Program will take over the Creator Fund in places like the US, UK, France, and Germany. By joining, creators can fully use TikTok’s new earning methods. This is a great chance for creators to make more with their creative work.
Crowdfund Projects
TikTok is becoming a go-to for crowdfunding projects. Creators use it to get support for their ideas. With TikTok’s wide range of tools, they can reach more people and keep them interested.
Using Platforms like Kickstarter
Kickstarter is a great way for creators to gather funds. They can use their TikTok fans to get donations and set clear goals. TikTok followers often like to help with projects that matter.
Using TikTok and Kickstarter together improves chances of meeting funding goals. Sharing updates and behind-the-scenes content keeps followers hooked and cheering for the project.
Hosting Live Fundraising Events
Live events on TikTok make crowdfunding feel personal. Creators can talk directly to their audience, answer questions, and show how their project is going. This creates a community feeling and encourages people to donate right away.
“Creativity has no boundaries, and neither should funding. Utilize every tool and connect with your audience like never before.” – Anonymous TikTok Creator
In these live events, creators can get virtual gifts from followers. These gifts turn into money for their projects. Live chats do more than raise funds; they bring creators and supporters closer.
Through TikTok, including using Kickstarter and live events, creators can finance their projects. They keep their audience engaged and entertained at the same time.
Collect Tips
TikTok now offers various ways for its creators to make money, and tipping is a favorite. Fans can easily send money to show love for their favorite TikTok stars. This direct support helps creators get money right away, making their bond with fans stronger.
Setting up TikTok tipping is easy for creators. Fans use TikTok coins to tip during live streams. Creators turn these tips into Diamonds, which they can cash out. This makes earning money from fan support a smooth process.
Big TikTok names like Khaby Lame and Kris Collins have successfully used this method. They went from having no job to making millions of dollars on TikTok. This shows the big financial benefits of connecting with fans and getting TikTok donations.
“To join TikTok Creator Next, creators need to meet some requirements. They must have enough followers, 1,000 video views in the last 30 days, and post three videos in a month. They also need to be in certain countries like France, Germany, Italy, Spain, the UK, or the US.”
Using fan donations on TikTok, creators not only make stable incomes but also build a strong, supportive community. This support helps them keep succeeding on the platform.
Offer On- and Off-Platform Subscriptions
TikTok subscriptions are a fantastic way for creators to earn steady income. They help build a deeper connection with their fans. Offering exclusive content on TikTok gives dedicated followers something special. This content includes behind-the-scenes footage, extended cuts, and niche content designed for them.
Creating Exclusive Content for Subscribers
To keep subscribers interested, it’s crucial to offer them exclusive content. This can be behind-the-scenes videos, detailed tutorials, and more. By taking advantage of TikTok’s subscription features, creators can give their loyal fans unique experiences. Not to forget, 62% of TikTok users enjoy live content every day, making it an excellent option for exclusives.
Building a Loyal Subscriber Base
Creating a loyal subscriber base means consistently offering great content and communication. Creators need to interact with their subscribers through unique content and events. Since half of TikTok users have bought something after watching a live video, engaging live streams can boost subscriptions. Quality content and exclusive perks are key to growing a TikTok audience.
Offering TikTok subscriptions is a great way for creators to make money and build a community. Success comes from providing valuable and exclusive content regularly. This approach helps in forming a strong, loyal subscriber base.